Published
April 10th, 2025
Category
Web Development
client
Luna Medical Spa
Transforming Online Visibility with a Website Redesign for Luna Medical Spa
01. The Challenge & Solution
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Luna Medical Spa came to O2 Media with a clear problem: their website didn’t reflect the quality or professionalism of their brand. The previous design felt dark and cramped, lacking both visual appeal and functionality. On top of that, the site wasn’t generating much search traffic and had poor user engagement.
Our solution was to fully redesign the website with two goals in mind—enhance the brand’s image and drive real SEO results. We focused on creating an elegant, airy design that aligned with Luna’s premium spa services while implementing SEO best practices across the entire site to improve visibility and performance.
“To improve is to change; to be perfect is to change often.”
– Winston Churchill
02. Working Process
We began by assessing the structure, speed, and content of Luna’s existing site. From there, we:
Rebuilt the layout with clean spacing, soft colors, and intuitive navigation
Optimized for mobile and improved load speed to enhance user experience
Integrated local SEO strategies, including optimized page titles, meta descriptions, and keyword-focused service content
Throughout the process, we kept in close contact with the Luna team to ensure the new site captured their vision while setting a strong technical foundation for growth.
03. Perfect Result
Within just three months of launching the new website:
Google impressions increased from 11.6k to 18.1k
Click-through rate jumped from 3.3% to 4.5%
The elegant new design now matches the experience Luna provides in person, building trust with visitors from the moment they land on the homepage. With both a visual upgrade and measurable performance gains, Luna’s online presence now works as hard as they do.
Want to see results like this? Let’s talk.